Textiles are the second largest global industry, most used textiles go to landfill and most surprisingly natural sounding fibres do not automatically mean that they are environmentally friendly.

Toxic chemicals are widely used throughout the production process (it is cited that approximately 8000 chemicals can be used to turn raw materials into textiles).

Given the massive impact that the fashion industry has on our environment Tiffany Treloar is working to make fashion a more sustainable proposition.

Unfortunately there is not one simple environmental solution but as Tiffany Treloar acknowledges it is about taking the right steps to find the best alternatives, sharing this knowledge, whilst still maintaining a successful business.

Steps taken to date:

Launched PROJECT 332, sustainable fashion
Environmental studio audit, to reduce Tiffany Treloar’s environmental impact
Employed an environmental consultant to review and recommend the best sustainable choices that are currently available to the Australian fashion industryContinue to increase the use of organic and sustainable fabrics into the Tiffany Treloar collection
Sourcing non harmful prints and dyes
Reduced garment-wash cycles – actively promoting hand wash garments
Introduction of a state hanger recycling program

Oaks Day

Catherine Deveny wearing vintage Tiffany Treloar spotted many Tiffany Treloar fans at the 2009 Oaks Day in Melbourne, Australia.

http://www.managementblog.com.au/management_blog/2009/09/green-is-the-new-black.html

Tiffany Treloar’s vision for PROJECT 332 is to create beautiful, environmentally sustainable clothing for women who care about the environment and the impact of what they are wearing.As a result Tiffany Treloar has introduced organic cotton, linen and lyocell into her latest collection known as PROJECT 332.

SS09 PROJECT 332 Sustainable fashion campaign